Isabel has worked in the fields of Branding, Strategic Design and Trend Research for the past 12 years in cities like Rio de Janeiro, Stuttgart, London and Berlin. At J2C she is responsible for Branding and for using her particular attention to detail to craft great visual solutions within our products. Passionate about transforming complexity into simplicity through the lens of strategic design, she is most inspired by the vast creative and innovation scene in Berlin – in which she is also a true explorer.
I believe in the power of the so called Creative Evolution, which is based in the idea that “The whole is greater than the sum of its parts". This defines how important is it for us at J2C to have many creative minds thinking together as a 'whole' and therefore being able to develop 'never-seen-before' solutions.